The park opened earlier this month and I can vouch for its awesomeness, having spent the day there this past weekend. Oddly enough, I heard about the park via the Globe and Mail in a recent article profiling owner Guy Drouin. I haven't personally seen or heard any marketing and advertising for the park around town, but I imagine that word of mouth for this destination will soon take off like wild fire.
All you need to do is check out the Rides and Attractions section of the website to get a sense of the excitement that this place generates for kids of all ages. My advice would be to arrive before the gates even open to avoid the lines!